Agency

rfw. kommunikation – ideas for people and markets

We support you in your communication efforts – committed and reliable

rfw. is one of the oldest and most experienced agencies for public relations (PR) in Germany. We have been supporting companies and institutions in their public relations work since 1968.

Our work sharpens our clients’ profile, lastingly improves their dialogue with media and public, with their own customers and employees, with business partners and investors – and strengthens trust in their products and services. Especially in the age of artificial intelligence, trust is the greatest asset. People still want information that has been created and verified by humans.

As a partner to renowned companies and associations, we support them with strategic, conceptual, creative, and technical services that are crucial to the development and implementation of successful communication. We know our clients and we don’t think in stereotypes; instead, we focus on delivering tailored results – whether in traditional press and public relations or in the design and implementation of integrated communication solutions that effectively link PR and marketing initiatives.

With comprehensive know-how, efficient ways of working and many years of expertise, we achieve agreed goals – dedicated and reliable.

Expertise

Corporate Communication

With corporate communication, we paint the picture of the company for its internal impact and external presentation – with the colors and nuances that correspond to its self-image.

Press Work

Successful press work means using journalistic know-how to find the right channels for our client’s messages in an increasingly diverse media landscape and to use them with the right timing.

Corporate Publishing

In times of overflowing mass communication, our corporate publishing gives companies an audible voice with individually customized formats, brands an distinctive face, products a striking profile.

Content Marketing

Convincingly editing information for target groups to position our customers as experts – what is „content marketing“ today has been done by rfw. for 55 years. New are the various digital channels.

Expertise

Corporate Communication

Through corporate communications, we shape the company’s image – both internally and externally – using the colors and nuances that reflect its identity.

Press Work

Successful press work means using journalistic expertise to identify the right channels for our clients’ messages in an increasingly complex media landscape and to use them at the right time.

Corporate Publishing

In an age of mass communication, corporate publishing gives companies a voice that is heard, brands a distinctive identity, and products a striking profile.

Content Marketing

What we now call “content marketing” is something rfw. has been doing for 58 years: presenting information to target audiences in a compelling way to position our clients as experts. What’s new is the variety of digital channels.

What can we do for you?